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DISNEY / PLAIN SUPPLIES
Watch collection for the 90th anniversary of Mickey Mouse
Inspired by simple living and essentials, Plain Supplies creates timeless products designed for everyday carry. The team behind the brand advocates continuous improvement and adopts an 'all it takes' and a self-disruptive mindset to bring you quality products, for anyone and everyone. They believe that product aesthetics & functionality take precedence over a brand label.
Adhering to an unbranded aesthetic - Plain Supplies' design mantra is focused on creating clean spaces, balanced with subtle elements and textures. They pride themselves on product design - They want to draw consumers' first attention to the product itself, rather than noticing any form of branding label. They prefer to keep their branding tucked away in subtle corners.
The design notion draws emphasis to the frame of the boat wheel - Where the handles of the boat wheel resemble the markings on a clock. The debossing in the watch dial design is used to bring this iconic feature to life. This watch collaboration is a modern blend of minimalism coupled with a timeless and sleek watch design to celebrate the heritage and style of both brands.
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